Direct to Consumer Manager

Kay Brothers
57 Kays Road
McLaren Vale, SA 5171
08 8323 8201 (Main Phone)
Application Closing Date
Manages Others
Experience Required
Employment Type
Work Schedule
Full Time - Permanent
Light Domestic Travel
Job Description
Kay Brothers Pty Ltd is an iconic McLaren Vale winery still under founding family control after 129 years. We are seeking an enthusiastic, energetic and self-motivated professional to be part of the leadership team and drive the development of the direct-to-consumer activities at a strategically exciting time for the business.

This challenging role is responsible for the management of cellar door, wine club, consumer events and associated customer facing IT systems. The successful candidate will have experience working in the wine and spirits industry including sales, hospitality, events and marketing along with an appreciation and sound knowledge of premium wine. This position has the opportunity to make a significant difference to the business by developing and implementing strategies to support our premium wine, increasing visitation to cellar door and driving engagement with our large and loyal customer database.

Job Requirements
Whilst specific duties will include managing the cellar door team and operations, customer orders, event planning and organisation, the person we are looking for is equally keen to make a significant difference in wine club strategy, direct-to-consumer PR strategy and analysis and reporting of performance in this vital customer segment.

The skills we require are:
• An ability to work autonomously and resolve problems independent of direction
• Exceptional standards of customer service
• High levels of organisation with the ability to stay calm under pressure
• Superior written and verbal communication skills with an eye for design and detail
• Experience in digital marketing and communication campaigns
• Experience in leading and motivating a successful team
• A working knowledge of IT systems including social media, Microsoft Office and POS/CRM/eCommerce systems
• A willingness to put forward and take on new ideas

This is a full-time position that will require flexibility in working hours including some weekend and public holiday working as well as occasional interstate travel. Applicants must have Australian citizenship/residency or a valid existing Australian work visa and a full driving license. The role reports to General Manager, is a key part of, and will work closely with, the management team, particularly the Sales and Marketing Manager.

This position offers a dynamic opportunity to contribute to an iconic and award winning brand. With the support of a dedicated board and management team you will have the chance to take the direct-to-consumer segment to the next level.

Applicants must have Australian citizenship/residency or a valid existing Australian work visa.

Please forward a copy of your CV and cover letter via email using the 'APPLY FOR JOB’ link above.

Employer Contact Information
Kay Brothers
57 Kays Road
McLaren Vale SA 5171
Established in 1890, Kay Brothers is the oldest winery in McLaren Vale still in founding family hands.

Kay's are specialist traditional red wine makers utilising grapes from our own 22-hectare Amery Vineyard. The grape varieties grown are Shiraz (including the 1892 Block 6 planting), Cabernet Sauvignon, Merlot, Nero d' Avola, Grenache, Mataro and Muscat Blanc. The Kay's winemaking philosophy is to make rich full-bodied fruit-driven wines (using the original Open Fermenters and Basket Press) with a mix of small and medium oak cask maturation.

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