Marketing and Wine Club Manager - Pipers Brook Vineyard

Pipers Brook Vineyard
1216 Pipers Brook Rd
Pipers Brook, TAS 7254
03 63827555 (Main Phone)
Application Closing Date
Experience Required
Employment Type
Work Schedule
Full Time - Permanent
Light Domestic Travel
Job Description

Established in 1974 and nestled in the heart of Tasmanian wine country, Pipers Brook Vineyard is recognised as one of the pioneering vineyards of the Tasmanian wine industry. We are a family owned, award winning company known for producing exceptional cool climate wines under labels that include Ninth Island, Pipers Tasmania, Pipers Brook and Kreglinger Sparkling.

We are seeking a passionate and highly motivated Marketing and Wine Club Manager to join our small but high performing team. It's an opportunity to leverage your marketing expertise to shape the future of a renowned winery while indulging your passion for wine in a stunning Tasmanian setting.

Job Requirements

Key Responsibilities:

• Develop and implement marketing strategies to promote our award winning wines and brand.
• Manage and grow our wine club membership base through innovative campaigns and customer engagement.
• Coordinate digital marketing activities, including social media, email marketing and website content.
• Collaborate with our sales team to drive product awareness and sales.
• Organise and execute events to enhance brand visibility and customer loyalty.

Key Requirements:


Proven experience in marketing within the wine industry, demonstrating a strong track record of successful campaign management and brand development.


Proficiency in digital marketing tools and platforms, CRM systems and database management, excellent communication skills, and a creative flair for crafting engaging content.


A genuine passion for wine and a commitment to delivering exceptional customer experiences, combined with a strategic mindset to achieve business objectives.

This is a permanent position based at our Launceston office. Salary will be negotiated with the preferred candidate and will include a wine allowance.

Applications close 19th July, please forward a copy of your CV and cover letter via ‘Apply for Job’ link above.

A position description is available on request, please state in your cover letter if you would like to receive a copy via email.

Employer Contact Information
Pipers Brook Vineyard
1216 Pipers Brook Rd
Pipers Brook TAS 7254
Pipers Brook Vineyard Luke Whittle
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Kreglinger, founded in 1797 by brothers George and Christian Kreglinger, is a family company, which holds buisness registration number one recorded in Antwerp.

The family's group of companies extended to Australia, establishing Kreglinger Australia in 1893.
In 2000, Kreglinger (Australia) Pty Ltd diversified into wine production and marketing with the establishment of Norfolk Rise Vineyard and winery at Mount Benson in the Limestone Coast region of South Australia and the following year took majority ownership of the Pipers Brook Winery.

Kreglinger Wine Estates, the producers of the internationally acclaimed Pipers Brook Vineyard, Ninth Island and Kreglinger wines has a history that encompasses over 30 years as a modern pioneer and leader of the Tasmanian fine wine industry.

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